Why We Crave Unhealthy Food — And How I’m Reprogramming My Brain to Beat It

Why We Crave Unhealthy Food — And How I’m Reprogramming My Brain to Beat It

Let’s be honest—most of us know what healthy eating looks like. But when hunger strikes or stress kicks in, it’s rarely broccoli we reach for. Instead, we go for the cheesy, crispy, deep-fried, chocolate-coated comfort food we love… and almost always regret later.

But why does this happen? Why are our cravings so often wired to unhealthy food? And how do we break free—without living like a monk?

Let’s dive into the science, psychology, and some personal hacks I use to keep cravings in check (most of the time).

What Actually Counts as Unhealthy Food?

Before we get into the “why,” let’s define what we’re even talking about.

Unhealthy food typically means food that’s:

  • High in sugar, salt, or fat
  • Low in nutrients like vitamins, fiber, and protein
  • Highly processed and often hyper-palatable

Western Junk: Think burgers dripping with cheese, milkshakes, frozen pizzas, fries, or sugar-packed cereals. These are calorie bombs engineered for pleasure—but not for health.

Indian Cuisine: Even traditional Indian meals can go sideways. Dishes like butter chicken, puris, kachoris, biryani, and syrupy sweets are delicious but often loaded with ghee, maida, and refined sugar

Why Your Brain Wants Unhealthy Food

We don’t just like unhealthy food—we’re wired to want it.

Dopamine on Demand…Unhealthy food triggers a hit of dopamine—the feel-good chemical in your brain. Fat, sugar, and salt act like little switches that light up our brain’s reward system. It feels good now… even if we regret it later.

Why Healthy Food Doesn’t Give the Same Kick

We know healthy food is good for us. So why don’t we crave a bowl of sprouts or a plate of steamed vegetables the way we crave pizza?

Healthy foods—fruits, veggies, whole grains—are nutrient-dense, but they don’t flood the brain with dopamine. Their flavors are subtle. Their joy is… quiet. Culturally, we associate junk food with celebrations and joy. Healthy food? That’s for dieting, discipline, and “being good.” Not exactly the messaging your brain gets excited about.

The Science Behind Cravings (It’s Not Just You!)

If you’ve ever felt like junk food has a hold on you—science says you’re not wrong.

Researchers at Yale developed the Food Addiction Scale and found that foods like pizza, chocolate, and chips trigger addictive behavior patterns. These foods hijack the same brain pathways as drugs and alcohol. Studies show that even looking at photos of junk food activates the brain’s reward centers. It’s why ads work. Smells work. Even your memories of food can trigger cravings.

My Hack for Beating Cravings (Most of the Time)

This is where I flip the script—from science to something personal.

Here’s a belief that’s helped me: My body is like a computer. I can program it—but only through habits.

Willpower fades. But habits? They stick.

I’ve been experimenting with this since 2024—eating the same type of food in at least two meals a day. It reduces decision fatigue and helps rewire my taste preferences.

  • 2024: I mostly ate raw paneer for breakfast to hit protein goals.
  • 2025: Now I usually have an omelette for breakfast, a protein shake and fruits for lunch, and a regular Indian dinner.

During weekdays at the office, I stick to this like a routine. Weekends? I loosen up a bit—because what’s life without a little pizza treat? 😄

Repetition Beats Temptation: I don’t expect cravings to vanish. But I do expect them to lose power. By eating similar meals every day, I’m training my brain and taste buds to find satisfaction in routine. Cravings don’t disappear—but they quiet down.

Final Thoughts: You Can’t Out-Willpower Your Brain—But You Can Outsmart It

The truth is: we love unhealthy food because it was designed to make us love it—by evolution, by manufacturers, by habit.

But we’re not helpless. With a bit of self-awareness, some smart habit-building, and a willingness to understand our cravings instead of just fighting them, we can slowly take the power back.

We don’t need to eat perfectly. We just need to eat intentionally.

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Is the Pomodoro Technique Effective for Working Professionals?

Is the Pomodoro Technique Effective for Working Professionals?

If you’ve ever searched for productivity hacks, chances are you’ve stumbled upon the Pomodoro Technique. It’s one of the most recommended time management methods out there—beloved by students, freelancers, and focus-chasers of all kinds. But here’s a question not enough people ask: Does it actually work for working professionals? Specifically, those of us navigating the unpredictable world of corporate life?

Let’s unpack that.

What is the Pomodoro Technique, and Why Is It So Popular?

Developed by Francesco Cirillo in the late 1980s, the Pomodoro Technique is pretty straightforward:
You work in 25-minute focused intervals (called “Pomodoros”), followed by short 5-minute breaks. After completing four Pomodoros, you take a longer 15–30 minute break.

It’s famous because it promises structure, focus, and flow—all while avoiding burnout. For people who struggle with distractions, procrastination, or decision fatigue, it’s a simple but powerful way to stay on track.

My Experience: Tried It, Twice. Didn’t Work.

Now, I’ve personally given the Pomodoro Technique a shot—not once, but twice. Both times, I went in with high hopes. I loved the idea of having a timer that nudged me into focus. But reality? It just didn’t fit into the rhythm of my workday.

The problem wasn’t the technique itself. It was the nature of my job. Unexpected tasks always knocked on my door at least once during the day. 

Great for Students and Freelancers. Not So Much for Corporate Life.

In my opinion, the Pomodoro Technique shines brightest for students, solo entrepreneurs, and freelancers—basically, anyone who has full control over their schedule. If your day is made up of planned tasks, study sessions, or client work you can batch, this method can be a game-changer.

But when you’re a working professional in a corporate setting—or even in a small or mid-sized business—your time isn’t always your own.

And that’s where things fall apart.

The Problem: Unpredictability

Imagine you’re in the middle of a focused Pomodoro session, working on a detailed task. You’re in the zone. And then—ping! Your manager Slacks you:

“Hey, can you pull up a quick report? Need it in 30 mins.”

Boom. Your Pomodoro is done.
Now you’re switching context, shifting priorities, and breaking the very rules that make the technique work in the first place.

This kind of interruption isn’t an exception—it’s the norm in many work environments. Meetings pop up, stakeholders need quick inputs, and sudden fires need putting out. The structured rigidity of Pomodoro just doesn’t hold up in the chaos of a typical 9-to-5.

So, Is It Worth It?

Here’s the thing: I’m not knocking the Pomodoro Technique. It’s brilliant—in the right context. But for most working professionals dealing with constant interruptions, it feels more like wishful thinking than a practical system.

That said, if you’re able to block off time for deep work—maybe an hour or two with minimal distractions—it might be worth trying a modified version of Pomodoro. Or even using the principle loosely: focus, take breaks, avoid burnout.

But don’t beat yourself up if it doesn’t work for your work life. Productivity isn’t one-size-fits-all.

Over to You

Have you tried the Pomodoro Technique in a busy work setting? Did it work for you, or did it crumble under the weight of interruptions like it did for me? Let me know—I’d love to hear your take.

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Keeping Things Simple: A Reminder to Ourselves

Keeping Things Simple: A Reminder to Ourselves

The Human Tendency to Overcomplicate

As humans, we have a strange tendency to make life harder than it needs to be. We complicate our decisions, overthink our emotions, pile unnecessary burdens onto our shoulders, and create problems where none exist. Simplicity is often within reach, yet we choose to ignore it, believing that complexity somehow makes things more valuable, more meaningful, or more important.

Overcomplication in Different Aspects of Life

Work and Productivity

We find ourselves trapped in a cycle of overcomplication in every aspect of life. At work, we stretch ourselves thin, taking on tasks beyond our capacity, overanalyzing decisions, and making processes unnecessarily intricate. We equate being busy with being successful, often forgetting that productivity isn’t about doing more—it’s about doing things the right way.

I used to believe that constant busyness was the key to success. It took me a while to realize that success isn’t something we can control entirely. Our role is simply to put in the effort, stay consistent, and trust that success will find its way to us in due time.  

Relationships and Friendships

In relationships, we allow misunderstandings to fester, let trivial conflicts snowball, and expect people to meet impossibly high standards. We read too much into words, worry about things that were never intended to hurt us, and sometimes sabotage meaningful connections by making them more difficult than they should be.

One of the guiding principles I follow is to avoid setting expectations in relationships—whether with parents, a life partner, friends, or relatives. When expectations go unmet, the one who suffers most is you. Some may argue that relationships need expectations to grow, and perhaps they do. But ever since I embraced this mindset, my life has felt lighter and far more peaceful. 

Holding Grudges

Life can become unnecessarily burdensome when we hold onto grudges or allow expectations to dictate our happiness. Carrying resentment serves no real purpose—more often than not, the only person truly affected is the one holding onto it. Letting go doesn’t mean forgetting; it simply means freeing yourself from the weight of the past. 

Personal Growth and Self-Expectations

Even in our personal growth, we have a habit of making things needlessly complex. We believe happiness lies in achieving more, having more, and being more. We chase perfection, set unrealistic goals, and stress over every small detail, forgetting that joy is often found in the simplest of things—a quiet morning, a deep conversation, or the feeling of contentment in the present moment.

Over the years, I’ve come to realize that true joy in life isn’t about accumulating more money—it’s about having control over your time. I consider myself fortunate to have the freedom to start my mornings at the gym, focusing on my fitness. When you lack control over your time, frustration quickly sets in.

Not every day will bring the same level of motivation to tackle work or responsibilities. But when you do have control, you can step away, recharge, and return with a fresh perspective, making everything feel more manageable. 

The Beauty of Simplicity

Life was never meant to be so complicated. The beauty of simplicity is that it offers clarity, ease, and peace. When we stop overcomplicating things, we make space for what truly matters. When we remove the unnecessary noise, we can hear what life is really trying to tell us.

A Gentle Reminder

Perhaps, this is just a gentle reminder: not everything has to be so difficult. Sometimes, the answer is not to do more but to do less. Sometimes, the best way forward is not through analysis and overthinking, but through acceptance and presence. Simplicity isn’t about settling—it’s about making life lighter, more meaningful, and more enjoyable.

So before we add another layer of complexity to our lives, maybe we should pause and ask ourselves—does it really have to be this hard?

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How I Use Sprint Methodology to Stay Productive and Balanced

How I Use Sprint Methodology to Stay Productive and Balanced

The Sprint Methodology is commonly associated with Agile project management, but I’ve adapted it into my daily life to stay organized, efficient, and, most importantly, sane. By breaking down my work into one-week sprints, I ensure that I stay focused on priorities without feeling overwhelmed.

What is Sprint Methodology?

At its core, the Sprint Methodology is a time-boxed approach to completing work in short, manageable bursts. Commonly used in Agile and Scrum frameworks, sprints allow teams (or individuals) to focus on specific tasks, review progress, and continuously improve.

Why I Use Sprint Methodology?

I chose the Sprint Methodology because of its many benefits:

  • Improved focus – I concentrate on a set of tasks for the week, avoiding distractions.
  • Better organization – Tasks are clearly categorized, making it easier to track progress.
  • Flexibility – If priorities shift, I can adjust without derailing everything.
  • Work-life balance – It prevents overworking by providing structure and clear completion points (at least 70% of the time 😅)

How I Use Sprint Methodology in My Daily Life

I’ve tailored the Sprint Methodology to fit both my professional and personal workflows. Here’s how:

One-Week Sprints with Asana

I organize my work into one-week sprints using Asana as my sprint management tool. Each sprint starts with planning what needs to be accomplished and ends with a review of what went well and what needs improvement.

Sprint Board Structure in Asana

📌 Backlog – A collection of all tasks that need to be done at some point.

🎯 Focus of the Week – A selected subset of tasks I aim to complete this sprint.

🚀 In-Progress – Tasks I am actively working on.

👥 Review with Team – Tasks that need feedback or collaboration.

Completed – Successfully finished tasks.

This structure helps me visualize my work, stay on track, and prioritize effectively.

Sprints for Both Work and Personal Life

 I don’t just use sprints for my professional tasks—I apply them to my personal life as well.

  • Work: Managing projects, delegating work, and deadlines.
  • Personal Life: Personal projects and tasks, learning new skills, household tasks, catchup with friends, etc.

By using sprints in both areas, I ensure that I stay productive without burnout. It allows me to set boundaries, avoid overworking, and create a sustainable work-life balance.

Final Thoughts

The Sprint Methodology has transformed the way I work. Instead of feeling overwhelmed by an endless to-do list, I have a clear system to prioritize, execute, and reflect. Whether you’re a professional managing projects or just someone looking to stay organized, I highly recommend giving sprint-based planning a try.

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Tools I Use to Stay Productive: 2025 Edition

Tools I Use To Stay Productive 2025 Edition

Last update: 23rd Feb 2025

In today’s fast-paced world, staying productive requires more than just motivation; it demands the right set of tools to manage tasks, organize thoughts, and track progress. Over the years, I’ve fine-tuned my productivity toolkit, incorporating apps and systems that seamlessly integrate with my daily life. Here’s a glimpse into the tools that help me stay on top of my game:

Asana: My Task Management Powerhouse

Asana is the backbone of my task management system. Whether it’s professional assignments or personal errands, this tool keeps everything organized. With features like project timelines, task prioritization, etc., I use Asana to plan, track, and execute tasks effectively. It’s my go-to app for breaking down complex projects into manageable steps.

Spark Mail: Achieving Inbox Zero

Managing multiple email inboxes can be daunting, but Spark Mail helps me stay on top of every message without feeling overwhelmed. I love how it:

  • Organizes my incoming mail into smart folders
  • Prioritizes important emails
  • Lets me snooze, pin, or schedule emails easily

With Spark Mail, I can quickly address what’s urgent, defer what’s less critical, and aim for that elusive Inbox Zero. The streamlined interface and powerful sorting options ensure I’m not wasting time sifting through cluttered inboxes.

Notability: A Dynamic Note-Taking App

My iPad and Notability are inseparable. This app is where I:

  • Create daily task lists
  • Brainstorm ideas
  • Take meeting notes

Notability’s ability to combine handwriting, typing, and multimedia makes it a versatile tool for capturing thoughts and plans on the go.

Apple Calendar: Centralizing My Schedule

With multiple email accounts and a packed schedule, Apple Calendar is my saviour. I sync all my meetings and events across accounts, creating a single view of my day. Additionally, I use time blocking to allocate specific periods for deep work, ensuring my week is as productive as possible.

ChatGPT: My Virtual Assistant

ChatGPT, my $20/month assistant, is a game-changer. From conducting research and generating Excel sheets to analyzing reports and learning new concepts, it helps me speed up work and explore new ideas. Its versatility has made it an essential part of my productivity toolkit.

KharchaBook: Tracking Monthly Expenses

Everyone should have a clear view of where their money is going, and KharchaBook is my app of choice. I’ve set a fixed monthly expense limit, and this app helps me:

  • Track spending
  • Categorize expenses
  • Ensure I stay within budget

By having a clear view of my finances, I can make better decisions and focus on my goals without financial stress.

Progress App: Monitoring Annual Goals

Goal tracking is crucial, and the Progress app helps me evaluate where I stand with my yearly aspirations. Its intuitive interface allows me to:

  • Break down goals into milestones
  • Monitor progress regularly
  • Stay motivated by visualizing achievements

This app ensures I’m always moving forward, no matter how big or small the steps.

Apple Reminders: Staying On Top of Important Events

Apple Reminders is my tool for creating recurring and one-time alerts. Birthdays, anniversaries, bill payments — nothing slips through the cracks with this app. It’s a simple yet powerful way to ensure I never miss an important moment.

Apple Notes: Capturing Thoughts Anywhere

When I don’t have my iPad handy, Apple Notes becomes my trusted companion. Whether it’s jotting down a quick idea or recording something important, its accessibility across all my devices ensures I’m always prepared to capture my thoughts.

Final Thoughts

Productivity isn’t about working harder; it’s about working smarter. The tools in my arsenal have been carefully chosen to align with my workflow and goals. From managing tasks with Asana to tracking expenses with KharchaBook, each app plays a unique role in helping me stay organized and focused.

P.S: I keep testing out new tools, so the list will keep on changing from time to time.

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Startup Wise Guys Product Day #1 (2025): A Jury’s Perspective

Startup Wise Guys Product Day #1 (2025): A Jury’s Perspective

Last week, I had the opportunity to attend my first Product Demo Day of 2025—an event brimming with innovative startups showcasing their latest solutions. As a jury member evaluating these pitches, I was exposed to a wide range of ideas, each vying for attention in an increasingly competitive startup landscape.

Through these presentations, I observed key trends, surprising insights, and common challenges that many founders face when positioning their products. Here are my biggest takeaways from the session.

AI is Everywhere

One thing was immediately clear: AI is no longer a differentiator—it’s an expectation. The majority of startups that presented had AI functionality baked into their core offering, with applications ranging from automation and machine learning to predictive analytics.

AI-driven solutions are undeniably shaping the future, helping companies enhance efficiency, optimize decision-making, and personalize user experiences. However, with so many startups leaning on AI, the challenge is no longer about incorporating it but about using it in a way that truly adds value. Simply having AI isn’t enough—the real question is how it uniquely benefits the customer.

A Standout Without AI

Amid the sea of AI-driven innovations, one startup caught my attention precisely because it did not use AI at all—and yet, it generated strong customer interest.

This startup was focused on cargo airlines, tackling a well-defined problem with a clear and executable solution. It served as a great reminder that while AI can be powerful, it isn’t always necessary to build a compelling business. A strong product-market fit, a well-defined customer pain point, and a solid execution strategy can be just as valuable as any AI-powered feature.

In a world where AI is becoming ubiquitous, startups that solve real problems with simple, effective solutions can still stand out.

The Missing Ingredient: A Clear USP

One of the biggest challenges I noticed was that many founders struggled to articulate their Unique Selling Proposition (USP) effectively.

Some pitches were compelling, but many left me asking, What’s the real value for the user? If a founder can’t clearly communicate what sets their product apart, investors and customers alike may struggle to see its value.

A strong USP answers fundamental questions:

  • What problem does the product solve?
  • Why is this solution better than alternatives?
  • What makes this startup unique in the market?

Without clarity on these points, even the most technologically advanced products can struggle to gain traction.

Key Takeaway: Focus on Customer Data

Moving forward, one of the first questions I’ll ask founders is about customer usage and retention. Customer data should provide the answer if a pitch doesn’t communicate value.

Because at the end of the day, if customers love the product, there’s something worth uncovering. Whether the innovation is AI-driven or not, real traction speaks louder than any pitch.

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What Gym Taught Me About Life and Discipline

What Gym Taught Me About Life and Discipline

Stepping into the gym for the first time, I had a clear vision: to get stronger, fitter, and healthier. But what I didn’t realize was that the gym would teach me far more than just physical fitness. Over time, I began to see parallels between training and life—lessons about patience, persistence, and the power of small, consistent actions. The discipline required in the gym translates directly to personal and professional growth. Here’s what I have learned after 4 years of gyming:

The Importance of Patience in Life

The gym is the ultimate test of patience. When we start, we are eager to see results—bigger muscles, more endurance, or weight loss. But progress doesn’t happen overnight. It takes weeks, sometimes months, to notice real changes.

This is no different from life. Whether it’s building a business, mastering a skill, or achieving any meaningful goal, success is never instant. Just as lifting heavier weights requires consistent training over time, achieving life goals requires sustained effort and patience. Those who understand this stay committed, while those who seek instant gratification often quit too soon.

Lesson: Embrace the process, trust the work you put in, and be patient with the results.

Why We Should Not Fall Into the Trap of Shortcuts for Success

In fitness, shortcuts are tempting. Fat-burning pills, crash diets, and steroid use promise quick results, but they come with risks—health problems, temporary gains, and eventual setbacks. Real fitness is built through hard work, proper nutrition, and rest.

Life operates on the same principle. Many people look for shortcuts in their careers—trying to get rich quickly, looking for hacks instead of learning the craft, or taking unethical shortcuts to climb the ladder. But these shortcuts often lead to failure in the long run. Sustainable success comes from doing things the right way, no matter how long it takes.

Lesson: Shortcuts might bring temporary results, but they can never replace the power of consistency and discipline.

Why Growing Yourself 1% Every Day Is a Better Strategy

In the gym, improving just a little bit every day leads to massive transformation over time. If you increase your lifts by just 1% each session, or improve your stamina slightly with every run, you will be miles ahead in a year.

The same applies to personal growth. If you read a little every day, improve a small aspect of your skillset daily, or work slightly harder each day, you will see exponential growth. The key is not to seek massive leaps but to aim for continuous improvement.

Lesson: Small improvements might feel insignificant at the moment, but their impact compounds over time and leads to extraordinary results.

Why We Should Focus on Compounding Our Actions Instead of Instant Results

Imagine if you went to the gym once and expected to see six-pack abs the next day—it sounds ridiculous, right? Fitness is a result of months and years of effort. Similarly, in life, the actions we take daily—networking, learning, investing in ourselves—compound over time.

Warren Buffett didn’t become a billionaire overnight; he leveraged the power of compounding by making wise financial decisions consistently. The same principle applies to habits, knowledge, and skills. Instead of chasing quick wins, focus on planting seeds every day and allowing them to grow over time.

Lesson: Every action you take today builds the foundation for future success. Stay consistent, and let compounding do its magic.

Final Thoughts

The gym is more than just a place to lift weights—it’s a training ground for life. It teaches patience, discipline, and the value of consistency. It shows us that shortcuts don’t work, that small daily improvements lead to massive growth, and that focusing on the long-term compounding of our efforts is the key to real success.

Whether in fitness, career, or personal growth, the lessons are the same: show up every day, put in the work, and trust the process. Results will follow.

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